Some bro tries to invent new genre called “iced bro chillwave” [via bros icing gheys]

Published on Thursday 6/17/2010 @ 6:05 PM by the ALT REPORT Robot

Bros Icing Bros was a popular meme game which started on the internet, then ‘went mainstream.’ At first, it was just the ‘super annoying excessive internet users’ who ‘got off’ to the drinking game, since it was an ‘internet inside joke’ which gave people the opportunity to prove that they had ‘real life interactions with other humans in a social setting.’ Sorta like the ppl who try to merge their personal brands with their tumblr brands. Since it was a ‘drinking game’ and involved ‘making men feel like fucking faggots’ for drinking ‘pussy water’, it even caught on with the mainstreamer forgettable bros who drink a lot to try to escape from their lives’ making $20-40k per year and living in an apartment in suburbia.

Not even really sure how the game works. Heard a bunch of mainstreamers talking abt it like it was a fun, unique game that made their lives’ more meaningful.

N e ways, some bro seems to be trying to invent some genre called ‘iced bro chillwave.’ Possibly a post-chillwave type of genre. Feel like he is just trying to hop on the ‘bros icing bros meme’ + the ‘popular chillwave meme.’ Seemed like too much of a ‘buzztopic’ to pass on, even though ‘bros icing bros’ no longer exists. Heard that the website was taken down because Schmirnoff ‘settled’ out of court with those bros, since they thought it ruined their brand. Heard they got seven figures to take the site down.

Have u ever iced ur bros?
Should I ‘ice’ an indie band while they are performing on stage by throwing a bottle at them during the set?
Is ‘bros icing bros’ effing ‘annoying’ or is it ‘a really fun game 2 play with ur bros’?
Are men who drink Schmirnoff Ice ‘fucking faggots’ like the game implies?
Has ‘bros icing bros’ always been mainstream, or was it sorta like a buzzband who we have all turned our back on now?
Can the Schmirnoff Ice brand recover?
Is this bro ‘trying 2 hard 2 be a meme’?
Does all chillwave sound like this?
Will a version of chillwave that is ‘icier’ emerge, or will chillwave begin to thaw?
Will chillwave go ‘lukewarm’ or ‘subzero’?

Tags: bros icing bros, chill wave, chillwave, Schmirnoff Ice

← WAVVES makes mix CD for Best Coast, tells her that he loves her

Some bro raves hard 2 Crystal Castles while waiting for the subway →

51 comments to “Some bro tries to invent new genre called “iced bro chillwave” [via bros icing gheys]”

brian chilliams
June 17th, 2010 at 6:08 pm

bro is trying way hard for meme status

nopizza
June 17th, 2010 at 6:14 pm

second

Mitch
June 17th, 2010 at 6:23 pm

what a lame bro.

stillness is the meme
June 17th, 2010 at 6:24 pm

feel like that was ‘effing ghey’.

netflix
June 17th, 2010 at 6:27 pm

Send that movie back, you slacker hipster bro!!

Drubles
June 17th, 2010 at 6:27 pm

Man-made buzz fail.

Altso Frightened
June 17th, 2010 at 6:32 pm

feel like this bro has an m.b.a.

//////////Reply by Gritto
//////////Posted June 17th, 2010 at 6:49 pm

@Altso Frightened, = mad bro attitude?

//////////Reply by brory
//////////Posted June 17th, 2010 at 7:40 pm

@Altso Frightened, was thinking something similar, cept maybe “just started on an mba” is more apt

feel like this is the viral marketing/youth market tapping/introduction 2 branding+cobranding equivalent of finding out that multiplying 2 negatives = a positive. ur 8 yr old bros mite b “intrigued” / “perplexed” but the real world doesn’t give a shit

“I’m so over chillwave, & that bro looks like a 6-time vampyweeks concertgoer.” – james dean

“while u wait 4 tomboy, y not try a delicious sausage wrapped in a pancake smothered in butter–on a stick!” – jimmy dean

cousins
June 17th, 2010 at 6:38 pm

this is sad (via being a try-hard tool)

did y’all see that pic of Ezra Vampyweekbro icing someone?
http://vampyweeks.tumblr.com/post/703928759

//////////Reply by Gritto
//////////Posted June 17th, 2010 at 6:47 pm

@cousins, damn, that pic may capture the exact moment that Vampy Weekends ‘jumped the shark’ [via already being mainstream and doing something 'douchey-mainstream']

//////////Reply by have one on meme
//////////Posted June 17th, 2010 at 8:49 pm

@Gritto, feel like ezzie will find a way to rhyme smirnoff with earmuff/deerhoof/choose.ur.own.response and make it into a ‘fucking banger’ with mad yelps (via secondary sex characteristic development) clean afrikan riffs

think the ‘concept’ of 3 vampyweeks 3 furious will be 4 brocabulary geeks struggling with ‘settling’, tryin 2 ‘smoke some dank’ and ‘have a coupla brewskis’ with their friends (via i love college)

has n e one seen ur broenig’s ‘sick’ cover of “craaaaaaaash in2 me, yall”?

//////////Reply by Ezra Bronig
//////////Posted June 17th, 2010 at 9:35 pm

@cousins, i trolled u niggaz hard

Gritto
June 17th, 2010 at 6:44 pm

I notice a wii-mote and a Netflix envelope on his coffee table. What else do yall notice in his ‘sweet pad’?

//////////Reply by Mathew Broderick
//////////Posted June 17th, 2010 at 6:47 pm

@Gritto, some bro effing sucking…will never be great on fallon…obviously not in touch with mother indie…

//////////Reply by LCD Brosystem
//////////Posted June 17th, 2010 at 11:18 pm

@Mathew Broderick,

totes with you on that one. get this effing faggot out of here, he’s making feel less authentic. Need to catch some chillwaves, and fast, before i become a bro overboard.

Bromance
June 17th, 2010 at 6:45 pm

Ice ice baby bro…

HRO Reference Meme
June 17th, 2010 at 7:28 pm

Feel like I ‘lost a few braincells’ because this is so effing stupid. Kinda like how drinking alcohol ‘kills brain cells’. Therefore this bro inadvertently ‘succeeded’ I think. H8 him even more now.

Any guess to the movie in the Netflix ‘envelope’? I bet it’s 500 Days Of Summer. Bro won’t buy it cause he worries it makes him look ghey via having emotions. So, he just keeps ‘netflixing’ it.

//////////Reply by brory
//////////Posted June 17th, 2010 at 7:55 pm

@HRO Reference Meme, no shit, that particular film just made it in2 my queue (via life aka planet earth II: this time it’s personal vol. 1-6 taking up most of it b4hand).

big fan of gordon-levittbro via brick.

o no, feelin “sexually ambiguous” yall…gonna fly down 2 miss’ruh and jesus the gay outta me. If yall could watch my cats –”PAW-LICKical pundit meow franken,” “patches,” “shut up I am not gay u fucking dirty accusing plague animal,” “frisky,” “dingo,” “the whisker vicar trent lott, feline racist of the cloth,” “carles,” “panda bear jr II,” and that dead one–thatd b cool. ty

//////////Reply by HRO Reference Meme
//////////Posted June 17th, 2010 at 8:02 pm

@brory, LOL bro, you’re nutty. Gave 500 Days Of (Zooey) 5 stars on Netflix. Totally ‘spoke to me’ on a universal late 20′s bro level.

Also, totes agree that Brick was awesome. It has a spot on my Ikea Billy bookcase shelf.

Have you seen the Inception trailer?
http://www.youtube.com/watch?v=S3XzUYd6nrU

Juno and Levittbro are gonna be actions stars yall!

//////////Reply by brory
//////////Posted June 18th, 2010 at 2:52 am

@HRO Reference Meme, srsly bro i feel like our wavelengths couldn’t b any samer. “mad stoked” 4 inception; totes agree that film is gonna “blow his ass up” & props on ur imported swedish schwag. feel like if ur comfy in ikea, ur operating on a whole diff. level

btw @ this point in the comment i logically attempted 2 write a play abt ikea. WARNING: U CAN DO THIS 4 WAY LONGER THAN U THINK!
neway, deleted it…but poorly, so 1 line remains

MAN: “i like 2 pay my taxes. i eat 3 meals a day. i walk 5k for leukemia every month. i go to work on time IKEA IKEA~~can’t get or sustain an erection~~ IKEA my dogs “daisy” and “former calvin klein model barky bark” especially like ~~snausages~~IKEA

//////////Reply by plagehaus
//////////Posted June 18th, 2010 at 5:09 pm

@brory, Fan of JogoLev via Mysterious Skin, must watch

chillwavvin
June 17th, 2010 at 8:00 pm

wow. what a ‘ghey’ bro

Meow Cat
June 17th, 2010 at 8:14 pm

Best New Music

Jake Hobbs
June 17th, 2010 at 8:38 pm

lame…
saw this the other day.
nothing special.

//////////Reply by Jake Hobbs
//////////Posted June 17th, 2010 at 8:44 pm

@Jake Hobbs, bro…

Elle
June 17th, 2010 at 8:58 pm

Damn, subzero wave sounds ominous. Post moar about this, I’m intrigued.

//////////Reply by anonymous
//////////Posted June 17th, 2010 at 9:35 pm

@Elle, http://www.youtube.com/watch?v=9_MqZn7E-mk

Brödel Escher Bach
June 17th, 2010 at 9:53 pm

Was anyone else waiting for this bro to down a Schmirnoff Ice? Kinda feel ‘fucking pissed’ that he didn’t.

brobro
June 17th, 2010 at 9:59 pm

p4k score = 8.6

save us mother indie

steve gheyoki
June 17th, 2010 at 10:27 pm

loox like chubbier dj mom jeans

chillmatic
June 17th, 2010 at 11:49 pm

Carles,

Chillwave has been dead for a long time. Torobro was the undertaker, and Millionyoung was present at the funeral.

Now it has been split into nearly as many directions as the genre shirt would implore. Much more ‘chill’stuff is being made, as well as more ‘psychadelic’ glo-fi fuzzgaze nameless things.

I long for the post-prefix age of music. Let us come up with some new signifiers.

What is Arch M, Coyote Clean Up, Tame Impala, Change Leopardon, Delorean, or Pocahaunted categorized as? Fantastaic music is all starting to sound the same again; maybe it will be sucked into a black hole and spit into a different universe

//////////Reply by MEMEs
//////////Posted June 18th, 2010 at 12:38 am

@chillmatic, great story bro, but ur indie peen still needs to be a bit bigger to impress the world

//////////Reply by bill lamber
//////////Posted July 22nd, 2010 at 7:42 pm

@chillmatic, pocahaunted sounds like coyote clean up?

who knew….

MEMEs
June 18th, 2010 at 12:37 am

this almost made me cry

william s burrbros
June 18th, 2010 at 1:04 am

why is he doing that?

//////////Reply by bro-landi vi$$er
//////////Posted June 18th, 2010 at 5:29 pm

@william s burrbros, chilliam

Broe Jonas
June 18th, 2010 at 1:16 am

no aguanto ver a ese puñetas 20 segundos, yall

Type 99
June 18th, 2010 at 1:22 am

Chillwave: fuck it till its dead, y’all! – every bro on internet advertising

Browen Wilson
June 18th, 2010 at 3:38 am

feel subzeros should ‘finish him’ [via shattering fatality]

mr bertrand
June 18th, 2010 at 7:20 am

just another piece of rambling boring piece of alt bro/sis subzero culture. fair enuf we are living in this internet world where every1 is trying/dying to be a buzz a meme or a brand for 5 minutes but in the end it’s all fart to me. sometimes nauseating but always annoying when made public.